MDK is a full-service research institute based in Spain. It specializes in providing strategic insights applicable to businesses and in developing action proposals derived from studies conducted within the market context. MDK tackles projects across various sectors, using methodologies tailored to specific situations.

It offers services in key areas such as strategic research, customer experience (CX), advanced fieldwork, and more. Its approach is based on anticipation, personalization, innovation, and rigor at every phase of the project. Additionally, it promotes transparency and creativity in its way of working, providing online access 24/7 to a real-time tracking platform.

MDK works in various areas of research, including consumer studies, products and brands, advertising, and customer experience. Its clients come from a wide range of sectors such as banking, insurance, retail, distribution, real estate, consumer goods, government, transportation and logistics, as well as healthcare.

MDK is a comprehensive, results-oriented market research institute with a focus on personalization, innovation, and quality in the service it provides to clients across a broad range of sectors.

Consulting

At MDK Consulting, our approach focuses on providing strategic and personalized advice to businesses across various sectors. With decades of experience in market research and business analysis, we help our clients better understand their competitive environment, identify growth opportunities, and develop effective strategies to achieve their goals. From market segmentation to competitive analysis, our team of expert consultants is here to guide your business toward success.

Solutions

At MDK Solutions, we specialize in offering innovative and technological solutions for the specific needs of our clients. From the development of data analysis tools to the implementation of customer experience management systems, our goal is to provide the tools and platforms necessary to drive business growth and efficiency. With a focus on personalization and technical excellence, we are committed to helping our clients reach their full potential.

Retail

At MDK Retail, we understand the unique complexities and challenges of the retail sector. Our team of experts provides tailored solutions to improve customer experience, optimize inventory management, and increase sales. From market trend analysis to the implementation of omnichannel marketing strategies, we are dedicated to helping retail businesses thrive in an ever-changing competitive environment. With MDK Retail, your business will be prepared to face market challenges and seize growth opportunities.